Session 01 — A Hands-On Workshop Broadcast · Film · Corporate · Social Three Presenters / One Complete Pipeline

Creative
Intelligence.

A complete production pipeline — from pitch to post — powered by Adobe Firefly and today’s most practical AI tools. Attendees leave with a finished short, a full pre‑production packet, and a toolkit of repeatable Creative Intelligence workflows.

This is project-based training for the creators who actually ship — broadcast teams, filmmakers, agency producers, and social content leads reinventing the way stories get made.

Creative Intelligence guides participants through an end-to-end filmmaking workflow enhanced by today’s most powerful AI tools. With Adobe Firefly at the core of pre-production, attendees generate pitch decks, storyboards, concept art, style frames, character sheets, location references, and full animatics for a short narrative, commercial, or broadcast-news project.

Attendees then learn Creative Intelligence production planning: shot visualization, lighting pre-viz, camera-movement strategy, shot lists, and continuity tools. In post, the class explores AI-assisted editing, color matching, dialogue repair, VFX cleanup, and motion graphics workflows inside Premiere Pro, After Effects, and Photoshop.

The result: a completed project, a full pre-production packet, and a repeatable Creative Intelligence toolkit aligned with broadcast and corporate standards.

Three acts.
One complete film.

The workshop is structured as a real production. Each act builds tangible deliverables — no toy projects, no throwaway exercises. What you make here is what you ship.

I
Act One

Pre-Production

  • Develop proposals, treatments, and pitch decks with Creative Intelligence.
  • Generate Firefly storyboards, style boards, and full animatics.
  • Build visual lookbooks with consistent character and scene references.
  • Automate scheduling, breakdowns, and shot lists.
II
Act Two

Production

  • Use AI for lighting pre-visualization and camera planning.
  • Improve continuity and on-set metadata capture.
  • Apply Creative Intelligence tools responsibly within industry policy limits.
  • Translate Firefly pre-viz into real shot decisions on set.
III
Act Three

Post-Production

  • Build AI-assisted rough cuts and pacing decisions.
  • Dialogue cleanup, noise reduction, and color matching.
  • Firefly + After Effects for VFX cleanup and object removal.
  • MOGRT-based graphics and motion element workflows.
  • Multi-platform delivery: broadcast, web, social, vertical.

Three instructors.
Decades of pipeline.

Portrait of Eran Stern, motion designer and VFX artist
Motion & VFX

Eran Stern

Motion designer, visual effects artist, and educator with decades of experience in broadcast, commercial production, and digital media. Known for clear teaching and deep technical expertise, Eran has trained thousands of artists worldwide in motion graphics, compositing, and creative visual storytelling — specializing in After Effects, design workflows, and VFX pipelines that blend creativity with efficient production.

Portrait of Rachel Longman, producer and workflow specialist
Producer / Workflow

Rachel Longman

Producer and media workflow specialist with a strong background in content development, multimedia production, and cross-platform delivery. Rachel has overseen projects across broadcast, corporate, and commercial environments, building streamlined workflows that improve collaboration and creative output. Expertise spans production planning, editorial supervision, and organizational media systems.

Portrait of Luisa Winters, filmmaker and post-production expert
Editorial / Finishing

Luisa Winters

Filmmaker, post-production expert, and experienced educator with a long career in video editing, color, and finishing. Luisa has delivered training and production services across broadcast, corporate, and creative industries — focusing on advanced editing, visual storytelling, and real-world workflows. Known for engaging instruction and translating complex concepts into practical skills.

What you’ll walk away knowing.

Pre-Production

Develop + Visualize

  • AI-assisted proposals & pitch decks
  • Firefly storyboards & animatics
  • Character & scene consistency
  • Automated breakdowns & shot lists
Production

Plan + Execute

  • Lighting pre-visualization
  • Camera & framing diagrams
  • Continuity evaluation
  • On-set metadata capture
Post-Production

Refine + Deliver

  • AI-assisted rough cuts
  • Dialogue & noise repair
  • VFX cleanup + MOGRTs
  • Broadcast, web & vertical delivery
Ethics & Policy

Work Responsibly

  • When AI is allowed or restricted
  • Maintaining human authorship
  • Transparent team workflows
  • Copyright & licensing literacy
You leave
with a finished
project.

Everything
you built.

  • 01 / 07

    Complete Pre-Production Packet

    Pitch, treatment, boards, and a full animatic — ready to present to stakeholders or sell through.

  • 02 / 07

    Raw Footage & Project Files

    Every source asset, organized in a clean, broadcast-aligned folder structure you can reuse.

  • 03 / 07

    AI-Assisted Rough Cut

    An edited timeline you built using Creative Intelligence editing techniques — pacing, selects, and logging.

  • 04 / 07

    VFX Assets & Cleanup Passes

    Plates, cleanups, and motion graphics produced with Firefly and After Effects workflows.

  • 05 / 07

    Social + Broadcast Deliverables

    Export-ready versions for linear broadcast, streaming, horizontal social, and vertical formats.

  • 06 / 07

    Firefly Promotional Graphics

    Poster frames, campaign key art, and platform-specific stills generated for your project.

  • 07 / 07

    Captions, Metadata & Final Renders

    Delivery-ready files with embedded metadata and captions aligned to broadcast specs.

Get In Touch

Have questions?
Let’s talk.

Curious about hosting a Creative Intelligence workshop for your team, agency, or organization? Send us your questions — we’ll be in touch.